Andy Beal's Top 10 Mistakes by SEM Firms

By Li Evans

I find that the weekends are my days for catching up on the things I want to give more "in-depth" time too - lately that's really reading a lot of industry blogs.  I like sitting out on my deck with a nice glass of wine, my iPod playing a shuffle of my music or even catching up on some podcasts.

Tonight I'm catching up on Andy Beal's Marketing Pilgrim and came across "The Top 10 Business Mistakes Search Marketing Firms Make".  What a great article with a lot of sound advice for SEM companies.  I heard it briefly mentioned in one of the podcasts I listened to earlier this week, so I made a mental note to read his blog this weekend - and I'm glad I did.  Not only is the article great, but the people contributing comments to it are rather insightful, too.

Take a few minutes and give Andy's article a thorough read.