NY Times Behind on the Google Bomb
ValleyWag has a little blurb about NY Time's piece on the political "Google bombing" and how they are way behind and not even crediting the sources who first reported about this.
Jason Miller over at Web Pro News was first to bring this political tactic to light with his "Dems to Set Off Election Google Bomb" piece. A few days later I found & blogged about a splash on MSNBC.com on "Google Bombing" that even made the front page of the news website.
Reading the NY Times article gave me a few chuckles, as the writer obviously doesn't really understand the search industry. This quote in particular made me shake my head, it reads as if Mr. Bowers is coining the phrase "search engine optimization."
"But Mr. Bowers suggested that he was acting with complete transparency and said he hoped political campaigns would take up the tactic, which he called “search engine optimization,” as a standard part of their arsenal."
Why didn't the political desk editor talk to the technology desk editor at the NY Times? Maybe they wouldn't look so "behind the times" if they had.
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