Speculation: PR Newswire To Get Bid From Apax

Rafat Ali at PaidContent.org has an article speculating the PR Newswire is about to get a billion dollar bid from Apax.  Apax is the company that acquired Incisive Media (who runs the Search Engine Strategies conferences) and took them from public to a private company.  Currently PR Newswire is owned by by UK-based B2B firm United Business Media (UBM).

I marked this headline as speculation, as right now, although it was reported in the UK Sunday Times, UBM is keeping tight lipped on this "rumor" and telling Reuters "there are currently no discussions."  This is definitely something Public Relations professionals should be keeping an eye on, especially after the recent (August 2006) acquisition of PRWeb by Vocus.  The area of press releases and the web is about to become a pretty interesting place.