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October 05, 2008


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Hi Li,

First, I'm really sorry to hear about your dad. Our parents should live forever.. and stay young too..

Secondly, you've hit upon a very important point in this article. Readers need to feel your personality, and they like being entertained. Laughter is good, even on a bad day.

Brandon accomplished a lot for you that day in "real time." I'm envisioning his delivering that "same-old same-old" speech that he's given hundreds or thousands of times before. Maybe he was bored himself and needed a little entertainment?

Online, we have to keep the attention of our readers with just our written words. We can do this, right? Everybody's still reading - Write? Right?..

BTW - Thanks for the great seminars in Philly!

thanks a lot,very good

Nice Post. Thanks for sharing this information with us.

Sorry to hear about your loss...but thanks for the great info. Its so true, people get bored with the same old, same old.

Hi Li,
Greg J. forwarded your e-mail to us, and we all were so sorry to hear about your father. Almost 20 years ago, I made a flight (on another airline) for the same reason as you did, and I know that it wa absolutely the longest flight in aviation history. I am so glad that Brandon helped divert your attention to a happier subject. Actually, our Employees are pretty good about making situations like yours a little more palatable. We will see if we can positively identify Brandon, and share your thoughts with him, along with some thanks of our own.

Very good points. Online or offline, it's vital to get your personality to come across to your audience. Engagement is the name of the game. We just put up our own post about doing this in webinars: http://hiringtheinternet.com/2008/10/02/4-ways-to-spin-a-better-webinar/

A great article in testing circumstances, thanks for sharing Li.

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A good post indeed.

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